Customer Relations

Renderings Bridge Language Barriers for North Carolina Design Firm

Last fall we had the fortunate opportunity to work with Schelfe and Associates, an interior design firm from Raleigh, NC, on a project located 90 minutes outside of Hong Kong, China. The project consisted of converting an existing villa into a high-end boutique hotel, that, when built, will have 6 guest rooms, an owner’s [...]

What Do Interior Designers Really Do?

If you are an interior designer, you’ve probably been asked this question.  Or you’ve at least had to correct someone who thinks that your job consists of picking out fabric and paint colors (solely).  If you are not an interior designer, you might actually wonder what it is that these creative interior designers do?
The good [...]

Social Media Success: Pizza Guy Delivers

For those of you who think that you just need to have a Facebook page, tweet, and do some blogging, think again.  You actually need to use them as tools to get results.  Ramon DeLeon, owner of 7 Domino’s Pizzas, is the king of monitoring what people are saying about his brand.  He doesn’t just [...]

Social Media Success: Pizza Guy Delivers

For those of you who think that you just need to have a Facebook page, tweet, and do some blogging, think again.  You actually need to use them as tools to get results.  Ramon DeLeon, owner of 7 Domino’s Pizzas, is the king of monitoring what people are saying about his brand.  He doesn’t just [...]

Top 10 Reasons EVERY Design Business Should Have a Website

Should every business have a website? ABSOLUTELY.
Why? Here are our top 10 reasons (but trust us, there are many more):

Credibility – Having a website gives credibility to your design firm. It gives you an opportunity to establish yourself as an expert in the field.
Portfolio – An online gallery of your work is important for any business in [...]

Empower Your People To Make It Right

Recently our design firm ordered a few light fixtures for a project from Unilight out of Montreal, Canada.  The project was under renovation so the fixtures needed to arrive before the contractor left to avoid extra charges.  Two bathroom sconces shipped, one lacked a back plate.
After contacting Unilight to get a back plate shipped, it [...]

Know Thy Receiving Warehouse

When is comes to purchase order management, one of the key components for success lies in the hands of the receiving warehouse.  If you are embarking on a new design project in an unfamiliar area here are some things to look for and consider when choosing a receiver.
1.)    What kind of inventory system do they [...]

When Systems and Technologies Actually Hurt Your Business

Last Friday night I received multiple calls on my cell phone from a local number that I did not recognize.  I was out to dinner for a friend’s birthday so I decided not to answer.  However, after the 4th call (at 8:30 pm), I decided that I should answer in case of emergency.
It was a [...]

5 Reasons Your Business Should Be On Twitter

As small companies, our most limited resource is our time.  Therefore, it is not surprising that the question arises, “Why should my business be on Twitter?”
1.  It’s one of the least expensive ways to perform research and development. Once you have even a few hundred followers, you have a great sample size to extend business [...]

Lessons from Paul Hawken of Smith & Hawken

Yesterday, Scotts Miracle-Gro Company announced that it would close all Smith & Hawken stores (read more here).  The fortunate legacy that will live on are the business teachings of Paul Hawken, one of the Smith & Hawken founders.  I read his book, Growing a Business, last year; its relevance and applicability to today’s business world [...]