If you are in the Mid-Atlantic region you know what I speak of when I refer to the weekend’s blizzard as Snowpocalypse (or Snowmageddon).  It was major snowfall, even for this Idaho girl.  We ventured out briefly to trot around the city and take pictures of the sites in the snow, but most of the time was spent inside, catching up on some much neglected business book reading.

There’s no better time to catch up on some past due business reading than when you’re snowed in.  If you’re like me, you probably have several books in the rotation, plus a couple that are on your desk or nightstand that are in queue.  My most recent conquest:

Crush It: Why Now is the Time to Cash in on Your Passion (by Gary Vaynerchuk)

I recommend this book.  It’s short and conversational, much like reading a blog.  The content is a good mixture of anecdotes, detailed “how-to”s, and sage advice.  While the social media information is fairly basic, I still felt that it was a good reminder.  Most importantly, this book reinforced the importance of really doing what you love.  I feel fortunate that I do that already, and even more fortunate that now is a great time to actually make a living doing what I love.

The books currently in the rotation:

ProBlogger: Secrets to Blogging Your Way to a Six-Figure Income (by Darren Rowse and Chris Garrett)

While I am only 2 chapters in to this book, I already find it to be very informative.  In fact, I stopped after two chapters so that I could start working on some of their suggested exercises.  This book definitely falls under “How-To” manual.

The Breakthrough Company: How Everyday Companies Become Extraordinary Performers (by Keith McFarland)

I was fortunate enough to hear Keith speak last year at Inc. Magazine’s GrowCo conference.  This book is Good to Great for the smaller guys.  Keith and his team took solid metrics and found a handful of businesses that have not only survived but thrived by breaking through the entrepreneurial phase into the solid, established business phase.  This aspect makes The Breakthrough Company even more fascinating to me than Good to Great as it feels closer to home.

What business book did you just finish reading and what do you have in the rotation?

Leave a comment and we’ll send you a copy of Gary’s book, Crush It!